HEMA firmly believes that protecting the privacy of its customers and website visitors is of paramount importance to its activities.
HEMA B.V. is responsible for the personal data obtained by the HEMA Group. The HEMA Group (“HEMA”) includes all subsidiaries of HEMA B.V., including HEMA Financial Services B.V., which provides HEMA Verzekeringen (insurance). For more information about HEMA Verzekeringen we refer you to our service guide.
The processing of personal data has been reported to the regulatory authority, the Dutch Data Protection Authority. HEMA acts in conformity with the laws and regulations governing the protection of personal data.
which data does HEMA use and what for?
HEMA registers the personal data of its customers when they visit the website, use the HEMA app, receive services or request products or services and when they create a HEMA account. HEMA also makes use of access provided by visitors or customers to social media such as Facebook, which gives HEMA access to your social media information. HEMA is an intermediary for some products and services. Personal data is passed on to contractual parties when you buy a product or service for which HEMA acts as an intermediary.
HEMA collects and processes your personal data for the following purposes:
- to complete your orders for products or services;
- to send newsletters and/or to inform you of interesting special offers;
- to make person-based offers based on previous purchases;
- to analyse, maintain and/or optimise the website;
- to conduct market research and compile management information for the development of products and services.
Where legally permissible, HEMA passes on the personal data to its subsidiaries for the purposes set out above. However your email address will be used only in the context of an agreement or with your permission. You can withdraw your permission for the use of your email address using the unsubscribe link in any email or by sending an email to HEMA Customer Services via the contact form on the website. You can also block the use of your personal data by sending an email to HEMA Customer Services via the contact form on the website.
You will find links to other sites on HEMA's websites. However HEMA is unable to accept any responsibility for how those parties use your personal data. For this purpose you should read the privacy statement (if any) of the site that you are visiting.
1030 AC Amsterdam
Amsterdam, 6 November 2013